Nivea Q10 Energy

It’s a fictional commercial spot for NIVEA Q10 Energy.
In the beauty scene most of the ads show young, smiling people that are looking fresh and clean. We wanted to do it differently.
 
Our insight was that it’s super easy to see if someone is tired. We prove that by showing tired faces in things. So in case you don’t get enough sleep, with NIVEA Q10 Energy none’s going to see it.
 
Concept and Idea

Together with Lars Schrage

DOP
Tobias Dorffner

Cast
Lina Paulitsch
 

2015 Ausgezeichnet vom CCA (Creative Club Austria) in der Kategorie "Rookie of the Year".
English version
Auf Deutsch
 
 

You may also like

Filou, Feste Farben
2016
Baskerville Poster Series
2015
Captain Hot Dog Sauce
2015
Matatu – En La Casa
2013
VW Golf GTI
2014
Matatu Website
2015
Datillum Interview
2015
Harvard Design Magazine
2014
Back to Top